Design and Development
Our design and development team use WordPress as our primary CMS (Content Management System). Using the WordPress platform, we are capable of creating user-friendly, mobile responsive dynamic websites.
Content Management & Training
Content management can be done easily using WordPress dashboard it is easy to navigate, even technically challenged clients may find it easy to update their websites information. At Specter Marketing we happily provide content management and content creation services for clients that are at capacity.
SEO & Paid Advertising
Channelling traffic to your website is possibly the most important part of the process of owning a website, as important as development, design and content are without an audience or it will be a fruitless exercise. Staying abreast of SEO, PPC and Social Networking trends are essential to reach top rankings.
A professional website will always begin with 2 steps 1. Your businesses name to be registered this is called domain registration an example would be www.newbusiness.co.za. 2. The hosting to be bought for your website, these are non-negotiable as your 1st pillars for your website development.
Based in Noordhoek, Cape Town, South Africa – the team at Specter Marketing is all about digital. With access to over 15 full time and part time staff, we can utilise the expertise and experience that is required for each project.
By keeping the team agile we are able to design and develop amazing websites and targeted digital strategies for a full range of clients across several industries.
Clients & Projects
Bio Smart is an online store selling clinical and self-test kits for lifestyle and infectious diseases. Developed using WooCommerce and WordPress with a custom design and ongoing content management services.
Secu Exports – a distributor of high-end security products throughout Africa, required an online store powered by WooCommerce. The key requirements were a multimedia mega menu and to display the large amount of product information and specs in an easy to use product pages.
Amaryllo is an international technology company selling a range of security products and services for homes and small businesses. The expansion to South Africa required a local version of the main International website.
Lucky Baby is an online store selling a full range of products for babies and toddlers. Designed and developed using WooCommerce and WordPress with integrated services such as payment gateways and API’s.
SOS Plumbing is a local company based in Fish Hoek, Cape Town, who were looking to expand their business and create a new brand and identity for the plumbing and maintenance services.
Madagascar Island Safaris
Madagascar Island Safaris is one of a select number of companies who offer tailored holiday packages to this diverse country. The key for their new WordPress website was to display the hundreds of images and be easy to use.
Swifty’s Bru is one the best new Craft Brewery’s in Cape Town. This ongoing project is growing every month the website is the perfect platform to show the growth and distribution around the country.
Empirical Business Solutions
The team at Empirical required a new and simple website to showcase their range of services and partners. The sleek design needed to be appealing to South African corporates and large businesses owners.
Wild Botswana Safaris
A new company based in Maun, Botswana, offering both budget self-drives and luxury safaris around the Okavango Delta. The scrolling one-page website shows the full range of packages and they have seen a huge increase in new leads generated from the website.
Integrisense required new branding, a logo and website to match their pioneering services. The state of the art drones are able to show distressed crops and problem areas for large farming and agri companies in Africa.
Pro Fit Installations
Pro-Fri Installations needed a new website to help them compete online with the local competitors. The new URL structure and onsite SEO strategy catapulted them up the ranking for their main keywords.
Heathyr Huss Photography
The key for Heathyr was to be able to display the full range of photography packages and services. As well as an easy to use content management systems to update the new photo shoots and images.
Like what you see?
Please complete the contact form below or send an email to arrange a meeting with one of our digital experts.